Articles
Recommendations on social media are the second most important factor influencing the purchase of books, indicated as decisive by 14% of Italian readers. Only the discount, with 17% of mentions..
Articles
Who is the reader today? What does it mean to read today? These are the questions that led the meeting Gli altri modi di leggere (The Other Ways of Reading),..
Articles
Prompted by parents and schools, reading in the 0-14 age group has grown decisively in Italy since the pandemic. But if we look at the data on the time spent..
COMMUNITY
Translator since 2012, I have worked with multicultural associations operating in the musical field and in the integration campaign among cultures and collaborating with ..
On TikTok a teenage creator can singlehandedly determine the success of a t..
Focus:
Audience development, Book markets
Audience development, Book markets
Articles
Due to the pandemic, for the second year running the Advanced Seminar by the Umberto and Elisabetta Mauri School for Booksellers (Scuola UEM) could not be held at the Giorgio..
