ALDUS returns to Bologna with a series of events addressing digital innovation from an international perspective at Bologna Children’s Book Fair, from 1 to 4 April 2019.

The Fair will provide a fresh look to innovation in children’s publishing with digital awards winner, audio-book international conference and a round table with selected speakers to talk about print/digital bridges and what is connected publishing today.

There will be a chance to meet the Childrens’ Laureates who will tell their experience in engaging young readers.

Piero Attanasio will provide tips and tricks to participate to the call for translation grants that will be launched by Creative Europe. A good occasion to have a chat about what the European Union can offer to publishers also in view of the launch of the next program in 2021 where a dedicated line for books will be initiated.

Here follows the full calendar of Aldus appointments.

ALDUS EVENTS

Monday 1st April

10.00 AM – DIGITAL CAFE’, HALL 30

The 2019 Jury, chaired by Warren Buckleitner, gives detailed comments and thoughts on this year’s winners. The panel talk also sees some of the selected companies invited up to the stage to talk about their winning work in the connected publishing world.

Speakers

Warren Buckleitner, Founding Editor of Children’s Technology Review
Roberta Franceschetti, Co-Founder, Mamamò and TheContentMakers
Lucy Gill, Founder, Digills Consulting
Sylvia van Ommen, Illustrator and Expert in interactive design

SUGGESTED EVENTS

10.00 am – ILLUSTRATORS CAFE’, SERVICE CENTER

OFFICIAL OPENING OF THE BOLOGNA CHILDREN’S BOOK FAIR

SWITZERLAND GUEST OF HONOUR 2019

1.00 PM – DIGITAL CAFE’, HALL 30

“HILDA CREATURES”: ADAPTING A HIT NETFLIX SHOW AND COMIC SERIES FOR MOBILE 

The enchanting world of Hilda Creatures is based on the hit comic series by Luke Pearson, and the award-nominated Netflix Original Series. The mobile game for iOS and Android posed some unique challenge and creative opportunities.

Speakers

James D Wilson, Creative Director and Co-Founder, BIGUMAKU

1.00 PM – CONCERTO ROOM, SERVICES CENTRE Fist Floor – BLOCK D

WELCOME TO THE CHINESE MARKET. A Great Home for Children’s Content

Marking the launch of China Publishers Magazine’s BCBF Special Issue, result of the cooperation between China Publishers and BolognaFiere, this meeting reports on an in-depth market survey on the children’s publishing scene in China, one of the fastest growing children’s markets in the world. The panel includes experiences by Chinese and international publishers and a special preview of the 7th edition of the China Shanghai International Children’s Book Fair – of which BolognaFiere is co-organizer – to be held from 15 to 17 November 2019 in Shanghai at the World Expo Exhibition and Convention Center.

Speakers

Marco Momoli, Commercial Director, BolognaFiere (Italy)
Ren Dianshun, Editor-in-Chief, China Publishers Magazine and Researcher, China South Publishing & Media Group (China)
Bai Bing, Editor-in-Chief, Jieli Publishing House (China)
Deirdre McDermott, Publisher and Art Director, Walker Books (UK)
Wu Ying, Deputy Editor-in-Chief, Zhejiang Juvenile and Children’s Publishing House (China)
Donna Chai, General Manager, Ronbo BolognaFiere Shanghai Ltd.(China)

2.00 PM – DIGITAL café – hALL 30

SCREEN TIME AND MONETISING KID’S CONTENT – PUBLISHERS’ CHALLENGES IN THE APP INDUSTRY 

Parents are used to paying for children’s books but in the app world, they expect educational content to be free. Hear from 3 app publishers on how they are managing to overcome this challenge and many others.

Speakers

Kristin Heitmann, Founder, Appp Media
Emmet O’Neill, Chief Product Officer, Touch Press
Valérie Touze, Co-Founder, Edoki Academy
Warren Buckeleitner, Founding Editor, Children’s Technology Review

2.30 pm – AUTHORS café’, mall 2

HOW TO MAKE EUROPE READ AGAIN

EURead, The European network for reading promotion and literacy initiatives, plan a Europe-wide campaing to raise awareness on reading and literacy and to create a “European Reads-day”.

Speakers

Ulrika Caperius, Senior Editor and Project Manager
Bonnier Carlsen
Daan Beeke, Project Manager,Stichting Lezen, Reading Foundation & EURead Member
Dr. Joerg F. Maas, CEO Stiftung Lesen and Chairman EURead

 

Tuesday 2nd April 

2.00 PM – NOTTURNO ROOM – SERVICE Centre First Floor – Block D

LISTEN UP! AUDIOBOOK INTERNATIONAL CONFERENCE

 Also this year in Bologna audiobooks will be protagonists with the conference LISTEN UP!, the appointment about audio world organised in partnership with Bookrepublic.

Publishers and producers from all over the world have taken up the challenge launched by the market opportunities offered by audio content: in the United States, almost 50,000 audiobooks have been produced during 2017. Who are the people who listen to audiobooks? The latest research confirms that 54% of the American users are under 45. In the children segment, audiobooks are a “safe spaces” that helps to increase literacy. Which is children’s publishers reaction to the spreading of the smart speakers?  Again, which are the moments dedicated to the activity of listen? To these and many other questions will answer the international guests of LISTEN UP!, focusing on the numbers and datas, comparing publishers and players in the audiobook industry.

Speakers

Ingrid Bojner, CCO, Storytel Sweden AB (Sweden)
Michele Cobb, Executive Director, American Audio Publishers Association (USA)
Amy Metsch, SVP, Associate Publisher, Penguin Random House Audio (USA)
Francesca Rossi, Digital Sales Manager, Mondadori (Italy)
Patricia Stockland, Publisher, Capstone Publishers (USA)
Xi Jing, Kaishu Story (China)
Aura Bertoni, Senior Research Fellow, ASK Bocconi Research Center (Italy)
Laura Forti, Senior Researcher, ASK Bocconi Research Center (Italy)
Carlo Annese, Podcast Editor at Large, Storytel Italy (Italy)
Marco Ferrario, CEO. Bookrepublic (Italy)

SUGGESTED EVENTS

11.00 AM – DIGITAL CAFE’, HALL 30

I LIBRI PER TUTTI (Books for All) – A SPECIAL PROJECT FR AAC – The Augmentative Alternative Communication

The Augmentative Alternative Communication (AAC) is a flexible system using all communication skills such as vocalization, verbal language, gestures, signs and the ones helped by new technology. It facilitates and strengthens the communication possibilities of everybody; not just kids with disabilities or communication disorders, but also foreigners of all ages learning a new language.

Speakers

Fabrizio Serra, Director Fondazione Paideia (Torino)
Anna Peiretti, Manager Bottega Editoriale, Fondazione Paideia (Torino)
Luciano Perondi, Communication Designer, IUAV (Venezia)
Paolo Giovine, Founder and Chair, Pubcoder
Armando Buonaiuto,
Host, Radio 3

10.30 AM – TRANSLATORS CAFÉ, Hall 30 Stand A35/A68

BOOKTRUST’S “IN OTHER WORDS” 2019: SELLING RIGHTS INTO THE ENGLISH LANGUAGE

Speakers

Jill Coleman, Director, Children’s Books at BookTrust
Daniel Hahn, Writer, Editor and Translator


Wednesday 3rd April  

10.00 AM – ILLUSTRATORS CAFE’, sERVICE cENTER

MEET THE CHILDREN’S LAUREATES AMBASSADORS 

A panel with the current International Laureates representing the UK, Ireland, Australia, and the Netheralands at the Fair, to discuss how they are promoting children’s literature in their respective countries.

Speakers

Morris Gleitzman, Australia
Sarah Crossan, Ireland,
Hans and Monique Hagen and the newly appointed Laureate, the Netherlands,
Lauren Child, United Kingdom
Chair: Julia Eccleshare, Journalist and Writer

1.00 PM – TRANSLATORS CAFÉ, Hall 30 Stand A35/A68

THE EU SUPPORT TO PUBLISHERS: PRIZES AND GRANTS FOR LITERARY TRANSALTION PROJECT IN THE CREATIVE EUROPE PROGRAMME

A practical workshop to learn how to participate to the forthcoming call for support to Literary translation  projects  promoted by Creative Europe programme and get to know  the opportunities of support and financing that the EU offer to the book sector.

The event is organized by ALDUS – European Book Fairs Network, co-funded by the Creative Europe Programme of the European Union

Speaker

Piero Attanasio, Head International Relations – Associazione Italiana Editori

4.00 pm – DIGITAL CAFÉ, HALL 30

CONNECTED PUBLISHING TODAY – WHAT IS PUBLISHING TODAY AND HOW TO ENGAGE IN THE MIXED MEDIA WORLD?

Neal Hoskins will lead a wide-ranging panel discussion looking in the question of what is connecting publishing today? Where are the print/digital bridges and how can all publishers, large and small, profit from these different connections?

Speakers

Neal Hoskins, Bologna Connected Media Consultant
Japhet Asher, Carlton Book Digital Director
Sebastian Wehner, Wonderz
and many more….

SUGGESTED EVENTS

3.00 pm – DIGITAL CAFÉ, HALL 30

ETHICS. KID’S CONTENT AND THE FRED ROGERS METHOD 

If you want to design effective games, you need to understand people. Warren Buckleitner will lead a discussion on how to design like Fred using human-centered principles.

Speaker

Warren Buckleitner, Founding Editor of Children’s Technology Review

3.30 pm – DIGITAL CAFÉ, HALL 30

WHY YOU SHOULD START USING AUGMENTED REALITY (AR) AND GAMIFICATION

Augmented reading combines paper and digital for new interactive use. How to be sure that the technology is not used as a gadget and adds value? We offer our analysis into this area-.

Speaker

Eugenio VitanzaOrnella Faranda