ALDUS returns to Bologna with a series of events addressing digital innovation from an international perspective at Bologna Children’s Book Fair, from 1 to 4 April 2019.
The Fair will provide a fresh look to innovation in children’s publishing with digital awards winner, audio-book international conference and a round table with selected speakers to talk about print/digital bridges and what is connected publishing today.
There will be a chance to meet the Childrens’ Laureates who will tell their experience in engaging young readers.
Piero Attanasio will provide tips and tricks to participate to the call for translation grants that will be launched by Creative Europe. A good occasion to have a chat about what the European Union can offer to publishers also in view of the launch of the next program in 2021 where a dedicated line for books will be initiated.
Here follows the full calendar of Aldus appointments.
Monday 1st April
10.00 AM – DIGITAL CAFE’, HALL 30
The 2019 Jury, chaired by Warren Buckleitner, gives detailed comments and thoughts on this year’s winners. The panel talk also sees some of the selected companies invited up to the stage to talk about their winning work in the connected publishing world.
Warren Buckleitner, Founding Editor of Children’s Technology Review
Roberta Franceschetti, Co-Founder, Mamamò and TheContentMakers
Lucy Gill, Founder, Digills Consulting
Sylvia van Ommen, Illustrator and Expert in interactive design
10.00 am – ILLUSTRATORS CAFE’, SERVICE CENTER
OFFICIAL OPENING OF THE BOLOGNA CHILDREN’S BOOK FAIR
SWITZERLAND GUEST OF HONOUR 2019
1.00 PM – DIGITAL CAFE’, HALL 30
“HILDA CREATURES”: ADAPTING A HIT NETFLIX SHOW AND COMIC SERIES FOR MOBILE
The enchanting world of Hilda Creatures is based on the hit comic series by Luke Pearson, and the award-nominated Netflix Original Series. The mobile game for iOS and Android posed some unique challenge and creative opportunities.
James D Wilson, Creative Director and Co-Founder, BIGUMAKU
1.00 PM – CONCERTO ROOM, SERVICES CENTRE Fist Floor – BLOCK D
WELCOME TO THE CHINESE MARKET. A Great Home for Children’s Content
Marking the launch of China Publishers Magazine’s BCBF Special Issue, result of the cooperation between China Publishers and BolognaFiere, this meeting reports on an in-depth market survey on the children’s publishing scene in China, one of the fastest growing children’s markets in the world. The panel includes experiences by Chinese and international publishers and a special preview of the 7th edition of the China Shanghai International Children’s Book Fair – of which BolognaFiere is co-organizer – to be held from 15 to 17 November 2019 in Shanghai at the World Expo Exhibition and Convention Center.
Marco Momoli, Commercial Director, BolognaFiere (Italy)
Ren Dianshun, Editor-in-Chief, China Publishers Magazine and Researcher, China South Publishing & Media Group (China)
Bai Bing, Editor-in-Chief, Jieli Publishing House (China)
Deirdre McDermott, Publisher and Art Director, Walker Books (UK)
Wu Ying, Deputy Editor-in-Chief, Zhejiang Juvenile and Children’s Publishing House (China)
Donna Chai, General Manager, Ronbo BolognaFiere Shanghai Ltd.(China)
2.00 PM – DIGITAL café – hALL 30
SCREEN TIME AND MONETISING KID’S CONTENT – PUBLISHERS’ CHALLENGES IN THE APP INDUSTRY
Parents are used to paying for children’s books but in the app world, they expect educational content to be free. Hear from 3 app publishers on how they are managing to overcome this challenge and many others.
Kristin Heitmann, Founder, Appp Media
Emmet O’Neill, Chief Product Officer, Touch Press
Valérie Touze, Co-Founder, Edoki Academy
Warren Buckeleitner, Founding Editor, Children’s Technology Review
2.30 pm – AUTHORS café’, mall 2
HOW TO MAKE EUROPE READ AGAIN
EURead, The European network for reading promotion and literacy initiatives, plan a Europe-wide campaing to raise awareness on reading and literacy and to create a “European Reads-day”.
Ulrika Caperius, Senior Editor and Project Manager
Daan Beeke, Project Manager,Stichting Lezen, Reading Foundation & EURead Member
Dr. Joerg F. Maas, CEO Stiftung Lesen and Chairman EURead
Tuesday 2nd April
2.00 PM – NOTTURNO ROOM – SERVICE Centre First Floor – Block D
LISTEN UP! AUDIOBOOK INTERNATIONAL CONFERENCE
Also this year in Bologna audiobooks will be protagonists with the conference LISTEN UP!, the appointment about audio world organised in partnership with Bookrepublic.
Publishers and producers from all over the world have taken up the challenge launched by the market opportunities offered by audio content: in the United States, almost 50,000 audiobooks have been produced during 2017. Who are the people who listen to audiobooks? The latest research confirms that 54% of the American users are under 45. In the children segment, audiobooks are a “safe spaces” that helps to increase literacy. Which is children’s publishers reaction to the spreading of the smart speakers? Again, which are the moments dedicated to the activity of listen? To these and many other questions will answer the international guests of LISTEN UP!, focusing on the numbers and datas, comparing publishers and players in the audiobook industry.
Ingrid Bojner, CCO, Storytel Sweden AB (Sweden)
Michele Cobb, Executive Director, American Audio Publishers Association (USA)
Amy Metsch, SVP, Associate Publisher, Penguin Random House Audio (USA)
Francesca Rossi, Digital Sales Manager, Mondadori (Italy)
Patricia Stockland, Publisher, Capstone Publishers (USA)
Xi Jing, Kaishu Story (China)
Aura Bertoni, Senior Research Fellow, ASK Bocconi Research Center (Italy)
Laura Forti, Senior Researcher, ASK Bocconi Research Center (Italy)
Carlo Annese, Podcast Editor at Large, Storytel Italy (Italy)
Marco Ferrario, CEO. Bookrepublic (Italy)
11.00 AM – DIGITAL CAFE’, HALL 30
I LIBRI PER TUTTI (Books for All) – A SPECIAL PROJECT FR AAC – The Augmentative Alternative Communication
The Augmentative Alternative Communication (AAC) is a flexible system using all communication skills such as vocalization, verbal language, gestures, signs and the ones helped by new technology. It facilitates and strengthens the communication possibilities of everybody; not just kids with disabilities or communication disorders, but also foreigners of all ages learning a new language.
Fabrizio Serra, Director Fondazione Paideia (Torino)
Anna Peiretti, Manager Bottega Editoriale, Fondazione Paideia (Torino)
Luciano Perondi, Communication Designer, IUAV (Venezia)
Paolo Giovine, Founder and Chair, Pubcoder
Armando Buonaiuto, Host, Radio 3
10.30 AM – TRANSLATORS CAFÉ, Hall 30 Stand A35/A68
BOOKTRUST’S “IN OTHER WORDS” 2019: SELLING RIGHTS INTO THE ENGLISH LANGUAGE
Jill Coleman, Director, Children’s Books at BookTrust
Daniel Hahn, Writer, Editor and Translator
Wednesday 3rd April
10.00 AM – ILLUSTRATORS CAFE’, sERVICE cENTER
MEET THE CHILDREN’S LAUREATES AMBASSADORS
A panel with the current International Laureates representing the UK, Ireland, Australia, and the Netheralands at the Fair, to discuss how they are promoting children’s literature in their respective countries.
Morris Gleitzman, Australia
Sarah Crossan, Ireland,
Hans and Monique Hagen and the newly appointed Laureate, the Netherlands,
Lauren Child, United Kingdom
Chair: Julia Eccleshare, Journalist and Writer
1.00 PM – TRANSLATORS CAFÉ, Hall 30 Stand A35/A68
THE EU SUPPORT TO PUBLISHERS: PRIZES AND GRANTS FOR LITERARY TRANSALTION PROJECT IN THE CREATIVE EUROPE PROGRAMME
A practical workshop to learn how to participate to the forthcoming call for support to Literary translation projects promoted by Creative Europe programme and get to know the opportunities of support and financing that the EU offer to the book sector.
The event is organized by ALDUS – European Book Fairs Network, co-funded by the Creative Europe Programme of the European Union
Piero Attanasio, Head International Relations – Associazione Italiana Editori
4.00 pm – DIGITAL CAFÉ, HALL 30
CONNECTED PUBLISHING TODAY – WHAT IS PUBLISHING TODAY AND HOW TO ENGAGE IN THE MIXED MEDIA WORLD?
Neal Hoskins will lead a wide-ranging panel discussion looking in the question of what is connecting publishing today? Where are the print/digital bridges and how can all publishers, large and small, profit from these different connections?
Neal Hoskins, Bologna Connected Media Consultant
Japhet Asher, Carlton Book Digital Director
Sebastian Wehner, Wonderz
and many more….
3.00 pm – DIGITAL CAFÉ, HALL 30
ETHICS. KID’S CONTENT AND THE FRED ROGERS METHOD
If you want to design effective games, you need to understand people. Warren Buckleitner will lead a discussion on how to design like Fred using human-centered principles.
Warren Buckleitner, Founding Editor of Children’s Technology Review
3.30 pm – DIGITAL CAFÉ, HALL 30
WHY YOU SHOULD START USING AUGMENTED REALITY (AR) AND GAMIFICATION
Augmented reading combines paper and digital for new interactive use. How to be sure that the technology is not used as a gadget and adds value? We offer our analysis into this area-.
Eugenio Vitanza, Ornella Faranda