The role of data management for publishers Effective data management may mean many advantages for the publishers. The most obvious one is that analysing reader behaviour and preferences, publishers can..
Some years ago, there was a lot of concern about the impact of the big digital platforms on the European cultural and creative industries. Now we could say without hesitate,..
Digital tools made reachable the role of publisher for many people. By one hand the technological utensils made possible the rise of the huge amount of self-publishing through many diverse..
Wouldn’t a tool capable of helping publishers understand readers’ habits and passions be the innovation that the book sector always dreamed of? Telling publishers what readers would want to..